My Core Services
Branding
Branding is at the core of attracting your target customer. Once the customer persona(s) is/are identified and created there can be clear positioning and it can be applied to collateral materials more consistently. This ensures the brand is elevated in recognition and lays the groundwork to develop a trusted relationship with audiences.
Social Media
Social media campaigns add value and the opportunity to define your brand. Social media also increases recognition through sharing, provide greater customer insights through interactions. It's also one of the best ways to build trust with your audience by sharing your most authentic self through photos and videos.
Copywriting, Paid Social + Digital Ads
Supplementing organic traffic with paid social ads is a must for a growing small business or start-up. Paid social ads are key in raising brand awareness and bringing visibility to your business. Paid social ads are one of the most cost effective ways for any business to maintain constant visibility by potential customers.
Content + Search Engine Optimization (SEO)
Website content and landing pages are critical to appearing in front of your target customer when they are searching for products or service providers like you. Optimize your content and grow your website's visibility in organic (non-paid) search engine results with customized content and technical SEO strategies.
Personalized, friendly emails to current or prospective customers is key to retention. Email marketing allows you to stay connected and maintain a relationship with your customers. It also helps ensure they keep your business top of mind next time they need your services.
Events
Purposeful events grow brand awareness, credibility and generate leads for businesses. Events also offer an opportunity for customers to have a personal experience with your product or service which can lead to audience engagement, referrals, and great content production.